How Executive Coach McKay Roozen Reclaimed 40+ Hours Weekly with 2 VAs!

Mckay Roozen

Career: Executive Coach 

Virtual Assistants: Nirabelle Hongcuay, Jezreel Brigole

Mckay Roozen is a seasoned Executive Coach who works with high-level professionals to unlock their potential and elevate their careers.

With years of experience in the coaching field, Mckay's business has thrived on providing tailored coaching to executives, entrepreneurs, and leaders across various industries.

However, as her business grew, Mckay found herself overwhelmed by the operational tasks that come with running a successful coaching practice, which limited her ability to focus on her clients and expand her impact.

However, as her business grew, Mckay found herself overwhelmed by the operational tasks that come with running a successful coaching practice, which limited her ability to focus on her clients and expand her impact.

The Challenge

Despite the growth of her business, Mckay was bogged down by daily administrative duties, client coordination, and operational challenges. As a result, her focus was divided, which hindered her ability to take the business to the next level.

She needed a solution that would allow her to delegate responsibilities effectively while maintaining the high standards of service she’s known for. What Mckay needed was not just extra hands but a structured approach to delegation that would help her scale efficiently without compromising quality.

Our Approach

The Dilaab team worked closely with Mckay to understand the ins and outs of her business and its operations. Together, we crafted a personalized system that streamlined Mckay's day-to-day tasks. This approach was not only strategic but focused on empowering Mckay to release control and create more structure and uniformity in her operations.

We paired Mckay with two exceptional Virtual Assistants, Nirabelle Hongcuay and Jezreel Brigole, who seamlessly integrated into her workflow. The VAs became key players in her team, handling the operational load that once weighed him down.

As Mckay shared:

I’ve been working with Dilaab for the past several months with an amazing team of VAs, and it has been the best investment that I’ve made in my business, so far. Hands down! I wish I’d done it a year and a half ago. My business would be booming even more than it is now.

Training Mckay’s Virtual Assistants

Nirabelle and Jezreel took on crucial responsibilities within the business, including:

• Managing scheduling and client coordination

• Assisting with content creation for coaching materials

• Supporting Mckay with administrative tasks, allowing him to focus more on coaching

• Streamlining communication with clients, ensuring that all engagements were timely and professionally handled
  

This partnership provided Mckay with the freedom to concentrate on coaching, while the VAs maintained a high level of professionalism in handling the operational side of things.

The Results

The impact of integrating Dilaab’s system and VAs was profound:

• Increased Efficiency: Mckay was able to delegate with ease, resulting in more time spent on coaching and client interactions, which directly contributed to business growth.

• Growth in Leadership Skills: With her VAs taking on more responsibility, Mckay experienced personal growth as a leader, learning how to manage a team and delegate effectively.

• Improved Structure and Uniformity: Processes were streamlined, creating a more professional environment and boosting consistency across client interactions and business operations.

• Achieved Business Goals: With the administrative burden lifted, Mckay was able to focus on hitting her business milestones, improving client outcomes, and expanding her reach.

  
  

Mckay reflects:

They’re (just) such all stars. They have been so instrumental in me hitting my goals for my business this year. I hope that you’ll, if you’re thinking about working with Dilaab, do it! It’s gonna be an amazing investment in your business, and it will be a really good opportunity for you to grow as a leader, to create some uniformity and professionalism around your business in an even greater way.

Conclusion

This case study demonstrates the power of delegating effectively to scale a business while maintaining its core values. Through the strategic integration of Dilaab's VAs, Mckay was able to create a more efficient, structured, and scalable operation that allowed him to focus on her true passion—coaching.

If you’re ready to scale your business and empower your leadership, connect with Dilaab today to unlock your potential for growth.